LA MER

FALL 2017
SEASONAL SCHOOL

PRE-WORK MODULE

Welcome to Fall 2017 Seasonal School

Welcome to Fall 2017 Seasonal School

The La Mer Service Mission

Serve every client from your heart, guiding the client's personal healing journey and skin transformation in a caring, honest manner.

Engage every client in a personalized experience and regimen, giving their skin the energy to heal and renew itself.

The La Mer Service Mission

5 Core Values and Behaviors

3Authentic

Click each value for detail

The La Mer Service Mission

5 Core Values and Behaviors

1Heartfelt

La Mer Experts serve with the heart, and the client is the center of our universe. We invite you to experience a personalized, authentic and intimate world of service.

BEHAVIORS:

  • Emotional words
  • Personalized
  • Open body language and expression

The La Mer Service Mission

5 Core Values and Behaviors

2Energy

Energy lies at the heart of La Mer and is a direct link to Dr. Max Huber's pioneering work with light and sound in skincare. The legendary healing energies of The Miracle Broth™ empower the 5 facets of renewal, bringing skin back to its healthiest center. You will feel and see a transformation of your skin.

BEHAVIORS:

  • Positive attitude/energy
  • True active listening/purposeful questioning
  • Use power of touch to show transformative powers of La Mer products - exchange of energy and information

The La Mer Service Mission

5 Core Values and Behaviors

3Authentic

Our voice is sincere and personal because we believe in developing long-term, trusting relationships with our clients. We can enhance your personal journey of ageless transformation and renewal.

BEHAVIORS:

  • Be honest - don't over recommend products, results or services
  • Recommend products that will make a significant difference for client and focus on lifestyle, sharing information to help the client
  • Show that you are sincere and trustworthy by using tools to show reason behind recommendations

The La Mer Service Mission

5 Core Values and Behaviors

4Luxury

Because we believe our clients deserve the very best, La Mer is the ultimate example of quality and craftsmanship you can’t live without. We offer clients a memorable, personalized experience, giving only our very best and unequaled levels of service to help you look and feel renewed.

BEHAVIORS:

  • Lead with experience, not offer or promotion
  • Deeply personal and emotional
  • Attention to detail in language, appearance (grooming), presentation, gestures

The La Mer Service Mission

5 Core Values and Behaviors

5Sea

The sea is the source of life. We bring the power of the living sea to each of our products with our precious Miracle Broth™ and proprietary ferments, giving skin the energy it needs to renew itself. At the heart of La Mer is our sustainably harvested sea kelp which is bio-fermented and used to help power formulas that will visibly transform the look of your skin.

BEHAVIORS:

  • Share La Mer's commitment to ocean conservancy
  • Educate on the power of the sea - Miracle Broth is made from sea kelp
  • Share meaning of 'La Mer'

Curating Memorable Experiences

This season we're taking you on a new journey. A sensorial, experiential and memorable school that will take your skills to the next level and help you to curate memorable experiences for clients.

The Fall Seasonal School focuses on demonstrating your knowledge and practicing how to leverage the information to curate memorable experiences. We ask you to come with knowledge of La Mer products, prepared to demonstrate product applications and complete Enhanced Looks and Finishes.

The La Mer Service Mission

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

The La Mer Service Mission

Review Assessment

Drag and drop the words below to fill in the blanks.

Serve every client from your , guiding the client's healing journey and skin transformation in a caring, manner.
every client in a personalized and , giving their skin the to and renew itself.
heart personal honest Engage experience regimen energy heal

The La Mer Service Mission

Review Assessment

Serve every client from your heart, guiding the client's personal healing journey and skin transformation in a caring, honest manner.
Engage every client in a personalized experience and regimen, giving their skin the energy to heal and renew itself.

This is the correct La Mer Mission Statement.

The La Mer Service Mission

Review Assessment

Serve every client from your heart, guiding the client's personal healing journey and skin transformation in a caring, honest manner.
Engage every client in a personalized experience and regimen, giving their skin the energy to heal and renew itself.

You know the La Mer Service Mission!

The Miracle Broth™ Wheel

The legendary healing energies of The Miracle Broth empower the five facets of renewal, helping bring skin back to its center: Moisture, Regeneration, Soothing, Smoothing and Radiance.

We heard your feedback and simplified the Miracle Broth Wheel

The Moisturizer Enhanced Application Ritual

Angelè's Inspiration

The Moisturizer Enhanced Application Ritual

Crème de la Mer, The Moisturizing Soft Cream and The Moisturizing Soft Lotion

The Moisturizer Enhanced Application Ritual

The Moisturizing Gel Cream and The Moisturizing Matte Lotion

The Moisturizer Enhanced Application Ritual

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

The Moisturizer Enhanced Application Ritual

Review Assessment

What was the difference between the two Moisturizer Enhanced Application Ritual demonstrations?

  • A:The Crème de la Mer, The Moisturizing Soft Cream and The Moisturizing Soft Lotion included more steps
  • B:The Moisturizing Gel Cream and The Moisturizing Matte Lotion use more tapping motions and fewer gliding motions to enhance lightweight textures
  • C:The applications are the same

The Moisturizer Enhanced Application Ritual

Review Assessment

What was the difference between the two Moisturizer Enhanced Application Ritual demonstrations?

The correct answer is B,
The Moisturizing Gel Cream and The Moisturizing Matte Lotion use more tapping motions and fewer gliding motions to enhance lightweight textures

The Moisturizer Enhanced Application Ritual

Review Assessment

What was the difference between the two Moisturizer Enhanced Application Ritual demonstrations?

The correct answer is B,
The Moisturizing Gel Cream and The Moisturizing Matte Lotion use more tapping motions and fewer gliding motions to enhance lightweight textures

Genaissance de la Mer™

Genaissance de la Mer™ The Infused Lotion

Genaissance de la Mer™ The Infused Lotion

Key Information

Key
Message

Our ultimate, highly emollient anti-aging skin supplement. Delivers a wave of intense, nourishing activity to prepare and strengthen skin from the inside out. In moments, skin is visibly reborn.

The Advantages

Accelerated renewal
and recovery

Skin is visibly reborn with
ageless transformation

Hydrates, nourishes and
softens skin for
a radiant glow

The La Mer Watery Lotions

The first step in treatment, La Mer watery lotions infuse skin with hydration and the healing energies of The Miracle Broth™ and prepare skin for the full benefits of the La Mer regimen that follows.

 
  The Treatment Lotion Blanc de la Mer™
The Brilliance Brightening Lotion
Genaissance de la Mer™
The Infused Lotion
What Makes It Unique
What Makes It Unique

Universal benefits

What Makes It Unique

Brightens

What Makes It Unique

Accelerated renewal and recovery

The Advantages
The Advantages
  • 'Jumpstarts' skin's natural renewal process
  • Plumps skin to improve appearance of lines and wrinkles
  • Softens and conditions on contact
  • Prepares skin to maximize benefits of La Mer regimen
The Advantages
  • Diminishes appearance of dark spots; helps prevent future discolorations
  • Reduces appearance of dullness
  • Calms and soothes skin and prepares skin for brightening action
The Advantages
  • Accelerated renewal and recovery
  • Skin is visibly reborn with ageless transformation
  • Hydrates, nourishes and softens skin for a radiant glow
  • Strengthens skin and helps it maintain optimal balance and fight irritation

The La Mer Watery Lotions

The first step in treatment, La Mer watery lotions infuse skin with hydration and the healing energies of The Miracle Broth™ and prepare skin for the full benefits of the La Mer regimen that follows.

 
  The Treatment Lotion Blanc de la Mer™
The Brilliance White Lotion
Genaissance de la Mer™
The Infused Lotion
What Makes It Unique
What Makes It Unique

Universal benefits

What Makes It Unique

Whitens

What Makes It Unique

Accelerated renewal and recovery

The Advantages
The Advantages
  • 'Jumpstarts' skin's natural renewal process
  • Plumps skin to improve appearance of lines and wrinkles
  • Softens and conditions on contact
  • Prepares skin to maximize benefits of La Mer regimen
The Advantages
  • Diminishes appearance of dark spots; helps prevent future discolorations
  • Reduces appearance of dullness
  • Calms and soothes skin and prepares skin for whitening action
The Advantages
  • Accelerated renewal and recovery
  • Skin is visibly reborn with ageless transformation
  • Hydrates, nourishes and softens skin for a radiant glow
  • Strengthens skin and helps it maintain optimal balance and fight irritation

Genaissance de la Mer™ The Infused Lotion

Key Information

The Key Actives:

The Miracle Broth™

The Crystal Miracle Broth™

The Genaissance Ferment™

MoreThe ProBio Ferment

Lime Tea Concentrate

The Key Technology/Delivery System:

MoreDual-Faceted Delivery

Genaissance de la Mer™ The Infused Lotion

Key Information

The ProBio Ferment

Highly active ferment helps skin maintain optimal balance and fight irritation.

Skin emerges looking healthier, renewed and resilient with a better ability to protect itself.

Genaissance de la Mer™ The Infused Lotion

Key Information

Dual-Faceted Delivery

Formula has two unique textures - Crystal Miracle Broth™ and emollients - suspended in a dynamic lotion.

When blended together, it becomes a cream-infused water that saturates skin's surface to deliver supplemental hydration and multi-benefit transformation.

Genaissance de la Mer™ The Infused Lotion

Key Information

Did you Know?

Clinical testing shows that when Genaissance de la Mer The Infused Lotion is used with Genaissance de la Mer The Serum Essence, hydration and barrier strength are increased immediately.

Genaissance de la Mer™ The Infused Lotion

Review Assessment

Genaissance de la Mer™ The Infused Lotion

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

Genaissance de la Mer™ The Infused Lotion

Review Assessment

What makes Genaissance de la Mer The Infused Lotion unique?

  • A:Hydrates and energizes
  • B:The ultimate skin supplement
  • C:Brightens

Genaissance de la Mer™ The Infused Lotion

Review Assessment

What makes Genaissance de la Mer The Infused Lotion unique?

  • A:Hydrates and energizes
  • B:The ultimate skin supplement
  • C:Whitens

Genaissance de la Mer™ The Infused Lotion

Review Assessment

What makes Genaissance de la Mer The Infused Lotion unique?

The correct answer is B,
The ultimate skin supplement

Genaissance de la Mer™ The Infused Lotion

Review Assessment

What makes Genaissance de la Mer The Infused Lotion unique?

The correct answer is B,
The ultimate skin supplement

Genaissance de la Mer™ The Serum Essence

Genaissance de la Mer™ The Serum Essence

Key Information

Key
Message

Ultimate anti-aging serum, targeting all visible signs of aging. Super-charges skin to accelerate skin's natural process of renewal and recovery. Rejuvenation becomes a reality as skin is visibly reborn, transforming age into agelessness.

The Advantages

Accelerated renewal

Diminishes the appearance
of all signs of aging

Enhances skin's
natural ability to calm
visible irritation

The La Mer Serums

La Mer serums are highly potent treatments designed to target specific skincare needs. Offering the ultimate in customized skincare, these treatments work in synergy with La Mer moisturizers to offer multiple benefits.

 
  Genaissance de la Mer™
The Serum Essence
The Revitalizing Hydrating Serum The Lifting Contour Serum The Regenerating Serum Blanc de la Mer™
The Brilliance Brightening Essence
What Makes It Unique
What Makes It Unique

Accelerated renewal;
Multi-benefit

What Makes It Unique

Hydrates and energizes

What Makes It Unique

Lifts and firms

What Makes It Unique

Diminishes lines and wrinkles

What Makes It Unique

Brightens

The Advantages
The Advantages
  • Accelerated renewal
  • Diminishes the appearance of all signs of aging
  • Enhances skin's natural ability to calm irritation
The Advantages
  • Provides immediate and continuous hydration
  • Energizes skin and recharges complexion
  • Helps prevent fatigue and early signs of aging by plumping skin from within
The Advantages
  • Lifts and firms face and neck
  • Gently re-sculpts the look of contours to transform visible facial definition
  • Skin is strengthened with added visible density
The Advantages
  • Diminishes appearance of lines and wrinkles
  • Accelerates skin's natural renewal process
  • Restores elasticity
The Advantages
  • Reduces appearance of existing discolorations, helps prevent new discolorations from forming
  • Improves skin's translucency
  • Reduces appearance of dullness and pores
The Client Needs
The Client Needs
  • Accelerated results
The Client Needs
  • Hydration; fight early signs of aging
The Client Needs
  • Lack of firmness, sagging; loss of contours
The Client Needs
  • Lines, wrinkles, younger-looking skin
The Client Needs
  • Brightening; reducing appearance of discoloration

The La Mer Serums

La Mer serums are highly potent treatments designed to target specific skincare needs. Offering the ultimate in customized skincare, these treatments work in synergy with La Mer moisturizers to offer multiple benefits.

 
  Genaissance de la Mer™
The Serum Essence
The Revitalizing Hydrating Serum The Lifting Contour Serum The Regenerating Serum Blanc de la Mer™
The Brilliance White Essence
What Makes It Unique
What Makes It Unique

Accelerated renewal;
Multi-benefit

What Makes It Unique

Hydrates and energizes

What Makes It Unique

Lifts and firms

What Makes It Unique

Diminishes lines and wrinkles

What Makes It Unique

Whitens

The Advantages
The Advantages
  • Accelerated renewal
  • Diminishes the appearance of all signs of aging
  • Enhances skin's natural ability to calm irritation
The Advantages
  • Provides immediate and continuous hydration
  • Energizes skin and recharges complexion
  • Helps prevent fatigue and early signs of aging by plumping skin from within
The Advantages
  • Lifts and firms face and neck
  • Gently re-sculpts the look of contours to transform visible facial definition
  • Skin is strengthened with added visible density
The Advantages
  • Diminishes appearance of lines and wrinkles
  • Accelerates skin's natural renewal process
  • Restores elasticity
The Advantages
  • Reduces appearance of existing discolorations, helps prevent new discolorations from forming
  • Improves skin's translucency
  • Reduces appearance of dullness and pores
The Client Needs
The Client Needs
  • Accelerated results
The Client Needs
  • Hydration; fight early signs of aging
The Client Needs
  • Lack of firmness, sagging; loss of contours
The Client Needs
  • Lines, wrinkles, younger-looking skin
The Client Needs
  • Whitening; reducing appearance of discoloration

Genaissance de la Mer™ The Serum Essence

Key Information

The Key Actives:

The Miracle Broth™

The Crystal Miracle Broth™

MoreThe Genaissance Ferment™

MoreThe Smooth Finish Ferment

Lime Tea Concentrate

The Key Technology/Delivery System:

MoreCrystal Matrix Structure

Genaissance de la Mer™ The Serum Essence

Key Information

The Genaissance Ferment™

An extremely rare calcified algae, fermented with refined gold.

By increasing skin's natural cell turnover, it promotes a 'rebirth' of skin and intensive repair.

Genaissance de la Mer™ The Serum Essence

Key Information

The Smooth Finish Ferment

Dual-action refining ferment smoothes and polishes while helping deliver key actives deeper within skin's surface to accelerate renewal.

Genaissance de la Mer™ The Serum Essence

Key Information

Crystal Matrix Structure

Concentrated, silky-gel is crafted for exceptional absorption to enhance the delivery of key actives that quickly provide multiple, targeted benefits precisely where needed.

Genaissance de la Mer™ The Serum Essence

Enhanced Application Update - Angele's Inspiration

Genaissance de la Mer™ The Serum Essence

Enhanced Application Update

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

1

Press 4 drops of The Serum Essence onto fingertips.

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

2

Starting at the neck, apply rolling pressure with 3 fingertips.
Repeat on chin, cheeks and forehead.

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

3

Gently glide fingertips from center out starting at the neck and moving up the face.

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

4

Gentle outward circular movements with 4 fingers, starting across the forehead, at cheeks, then in the middle of neck. Circle 3 times on each area.

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

5

Quick circular movements along neck with whole hand, base up to lower ear then slide back, 2 times. At lip corner working up to ear, then gently slide back in to corner of lip, 2 times. Working across forehead starting at center, 2 times. Gently slide back in to center.

Genaissance de la Mer™ The Serum Essence

Updated Enhanced Application Ritual

1

Press 4 drops of The Serum Essence onto fingertips.

2

Starting at the neck, apply rolling pressure with 3 fingertips.
Repeat on chin, cheeks and forehead.

3

Gently glide fingertips from center out starting at the neck and moving up the face.

4

Gentle outward circular movements with 4 fingers, starting across the forehead, at cheeks, then in the middle of neck. Circle 3 times on each area.

5

Quick circular movements along neck with whole hand, base up to lower ear then slide back, 2 times. At lip corner working up to ear, then gently slide back in to corner of lip, 2 times. Working across forehead starting at center, 2 times. Gently slide back in to center.

Genaissance de la Mer™ The Serum Essence

Review Assessment

Genaissance de la Mer™ The Serum Essence

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

Genaissance de la Mer™ The Serum Essence

Review Assessment

What makes Genaissance de la Mer The Serum Essence unique?

  • A:Hydrates and energizes
  • B:Lifts and firms
  • C:Targets all visible signs of aging
  • D:Diminishes lines and wrinkles

Genaissance de la Mer™ The Serum Essence

Review Assessment

What makes Genaissance de la Mer The Serum Essence unique?

The correct answer is C,
Targets all visible signs of aging

Genaissance de la Mer™ The Serum Essence

Review Assessment

What makes Genaissance de la Mer The Serum Essence unique?

The correct answer is C,
Targets all visible signs of aging

Genaissance de la Mer™ The Serum Essence

Review Assesment

1

Starting at the neck, apply rolling pressure with 3 fingertips.
Repeat on chin, cheeks and forehead.

2

Gentle outward circular movements with 4 fingers, starting across the forehead, at cheeks, then in the middle of neck. Circle 3 times on each area.

3

Press 4 drops of The Serum Essence onto fingertips.

4

Quick circular movements along neck with whole hand, base up to lower ear then slide back, 2 times. At lip corner working up to ear, then gently slide back in to corner of lip, 2 times. Working across forehead starting at center, 2 times. Gently slide back in to center.

5

Gently glide fingertips from center out starting at the neck and moving up the face.

Move the Updated Enhanced Application Ritual steps for The Serum Essence into the correct order

Genaissance de la Mer™ The Serum Essence

Review Assesment

1

Press 4 drops of The Serum Essence onto fingertips.

2

Starting at the neck, apply rolling pressure with 3 fingertips.
Repeat on chin, cheeks and forehead.

3

Gently glide fingertips from center out starting at the neck and moving up the face.

4

Gentle outward circular movements with 4 fingers, starting across the forehead, at cheeks, then in the middle of neck. Circle 3 times on each area.

5

Quick circular movements along neck with whole hand, base up to lower ear then slide back, 2 times. At lip corner working up to ear, then gently slide back in to corner of lip, 2 times. Working across forehead starting at center, 2 times. Gently slide back in to center.

Wrong answer!

This is the correct order for the Updated Enhanced Application Ritual steps for The Serum Essence

Genaissance de la Mer™ The Serum Essence

Review Assesment

1

Press 4 drops of The Serum Essence onto fingertips.

2

Starting at the neck, apply rolling pressure with 3 fingertips.
Repeat on chin, cheeks and forehead.

3

Gently glide fingertips from center out starting at the neck and moving up the face.

4

Gentle outward circular movements with 4 fingers, starting across the forehead, at cheeks, then in the middle of neck. Circle 3 times on each area.

5

Quick circular movements along neck with whole hand, base up to lower ear then slide back, 2 times. At lip corner working up to ear, then gently slide back in to corner of lip, 2 times. Working across forehead starting at center, 2 times. Gently slide back in to center.

Congratulations!

This is the correct order for the Updated Enhanced Application Ritual steps for The Serum Essence

Genaissance de la Mer™ The Eye and Expression Cream

Genaissance de la Mer™ The Eye and Expression Cream

Key Information

Key
Message

Our ultimate anti-aging eye expression cream. Brings the accelerated ageless transformation of Genaissance de la Mer to target all visible signs of aging in areas where life is most visibly expressed.

The Advantages

Accelerated renewal
and recovery

Diminishes lines and wrinkles,
puffiness and dark circles

Lifts, firms and hydrates
the skin around eyes and
mouth so skin appears
more plumped

The La Mer Eye Treatments

La Mer serums eye treatments intensively hydrate the eye area while helping prevent and correct the look of aging. Each formula also targets specific concerns, such as luminosity, dark circles or puffiness. Just as a serum for face delivers potent, targeted benefits, The Lifting Eye Serum will lift the client’s eye area, enhancing the benefits of La Mer eye Treatments.

 

EYE SERUM

EYE TREATMENTS

 
  The Lifting Eye Serum The Illuminating Eye Gel The Eye Balm Intense The Eye Concentrate Genaissance de la Mer™
The Eye and Expression Cream
What Makes It Unique
What Makes It Unique

Lifts and firms

What Makes It Unique

Energizes and refreshes

What Makes It Unique

Reduces puffiness

What Makes It Unique

Diminishes dark circles

What Makes It Unique

Accelerated ageless transformation

The Advantages
The Advantages
  • Lifts and firms appearance of skin surrounding eye area
  • Gives a more defined, youthful look to appearance of eye contours
  • Reduces appearance of fine lines and wrinkles
The Advantages
  • Illuminates and brightens eye area
  • Prevents visible signs of aging
  • Hydrates, refreshes and soothes skin
  • Calms irritation and de-stresses eye area
The Advantages
  • Reduces appearance of puffiness
  • Reduces appearance of lines and wrinkles
  • Hydrating
  • Lifting
The Advantages
  • Reduces appearance of dark circles
  • Reduces appearance of lines and wrinkles
  • Hydrating
  • Lifting
The Advantages
  • Accelerated renewal and recovery
  • Diminishes lines and wrinkles, puffiness and dark circles
  • Lifts, firms and hydrates the skin around eyes and mouth so skin appears more plumped
The Client Needs
The Client Needs
  • Lift eye area; anti-aging benefits
The Client Needs
  • Prevent future signs of aging; Instantly illuminate eye area
The Client Needs
  • Address puffiness and anti-aging
The Client Needs
  • Address dark circles and anti-aging
The Client Needs
  • Accelerated renewal; target all signs of aging

Genaissance de la Mer™ The Eye and Expression Cream

Key Information

The Key Actives:

The Miracle Broth™

The Crystal Miracle Broth™

Encapsulated Miracle Broth™

The Genaissance Ferment™

MoreThe Filler Ferment

The Key Technology/Delivery System:

MoreDeconstructed Waters™

Genaissance de la Mer™ The Eye and Expression Cream

Key Information

The Filler Ferment

A blend of hydrating actives, hyaluronic acid and Amber Algae to help plump skin from within while delivering water to skin's surface, helping smooth visible fine lines around the eye and expression lines to create an ageless look.

Genaissance de la Mer™ The Eye and Expression Cream

Key Information

Deconstructed Waters™

Exclusive delivery system to enhance the delivery of The Filler Ferment to provide multiple targeted benefits precisely where needed.

Genaissance de la Mer™ The Eye and Expression Cream

Demonstration on Face

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application - Angele's Inspiration

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

1

Option: Place applicator on ice
(should be cold when used).

Apply 4 dots onto eye area using ring finger.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

2

Roll under and around, following the contour of each eye area 2 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

3

Place the flat side of applicator at inner corner of brow. While lifting up, glide applicator along brow and finish at the hairline, repeat 3 times.

Repeat under eye starting at the inner corner of eye. Glide along under eye and end up to finish at the hairline, repeat 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

4

Place edge of flat side of the applicator under inner corner of brow and start pushing muscle up lifting brow. Move applicator along brow and finish at temple. Repeat 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

5

Place the flat side of applicator at inner corner of brow. While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Repeat under eye starting at the inner corner of eye. Move in small circles under eye and end up to finish at the hairline. Repeat 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

6

Gently stretch skin at outer corner of eye with left index finger and thumb. Place flat side of applicator over stretched skin and glide up and down in quick strokes perpendicular to crow's feet, moving between outer corner of eye and the hairline, in and out. Repeat 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Eyes

1

Option: Place applicator on ice
(should be cold when used).

Apply 4 dots onto eye area using ring finger.

2

Roll under and around, following the contour of each eye area 2 times.

3

Place the flat side of applicator at inner corner of brow. While lifting up, glide applicator along brow and finish at the hairline, repeat 3 times.

Repeat under eye starting at the inner corner of eye. Glide along under eye and end up to finish at the hairline, repeat 3 times.

4

Place edge of flat side of the applicator under inner corner of brow and start pushing muscle up lifting brow. Move applicator along brow and finish at temple. Repeat 3 times.

5

Place the flat side of applicator at inner corner of brow. While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Repeat under eye starting at the inner corner of eye. Move in small circles under eye and end up to finish at the hairline. Repeat 3 times.

6

Gently stretch skin at outer corner of eye with left index finger and thumb. Place flat side of applicator over stretched skin and glide up and down in quick strokes perpendicular to crow's feet, moving between outer corner of eye and the hairline, in and out. Repeat 3 times.

NOTE: You will be asked to perform the Eye and Expression Cream Enhanced Application during Seasonal School. Come prepared knowing all Enhanced Application Techniques.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto expression areas (forehead, upper lip, nasolabial folds) using ring finger and follow the sequence.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

2

Place the flat side of applicators between inner brows. Gently glide applicators along frown lines and finish at hairline 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

3

Place the flat side of applicator at inner corner of brow.

While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

4

Place the flat side of applicator between inner brows and glide in and out in quick strokes perpendicular to frown lines, moving up towards hairline 3 times.

NOTE: Follow the Application Ritual for Expression Lines on other areas of the face.

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto expression areas (forehead, upper lip, nasolabial folds) using ring finger and follow the sequence.

2

Place the flat side of applicators between inner brows. Gently glide applicators along frown lines and finish at hairline 3 times.

3

Place the flat side of applicator at inner corner of brow.

While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

4

Place the flat side of applicator between inner brows and glide in and out in quick strokes perpendicular to frown lines, moving up towards hairline 3 times.

NOTE: You will be asked to perform the Eye and Expression Cream Enhanced Application during
Seasonal School. Come prepared knowing all Enhanced Application Techniques.

Genaissance de la Mer™ The Eye and Expression Cream

Review Assessment

Genaissance de la Mer™ The Eye and Expression Cream

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

Genaissance de la Mer™ The Eye and Expression Cream

Review Assessment

What makes Genaissance de la Mer The Eye and Expression Cream unique?

  • A:Energizes and refreshes
  • B:Diminishes dark circles
  • C:Reduces puffiness
  • D:Multi-benefit product targeting visible signs of aging

Genaissance de la Mer™ The Eye and Expression Cream

Review Assessment

What makes Genaissance de la Mer The Eye and Expression Cream unique?

The correct answer is D,
Multi-benefit product targeting visible signs of aging

Genaissance de la Mer™ The Eye and Expression Cream

Review Assessment

What makes Genaissance de la Mer The Eye and Expression Cream unique?

The correct answer is D,
Multi-benefit product targeting visible signs of aging

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

Select the 3 correct advantages for The Eye and Expression Cream from the lists below

LIST 1LIST 2LIST 3
  • Reduces appearance of fine lines and wrinkles
  • Hydrating
  • Lifts, firms and hydrates the skin around eyes and mouth so skin appears more plumped
  • Accelerated renewal and recovery
  • Diminishes lines and wrinkles, puffiness and dark circles
  • Lifts, firms and hydrates the skin around eyes and mouth so skin appears more plumped
  • Diminishes lines and wrinkles, puffiness and dark circles
  • Reduces appearance of fine lines and wrinkles
  • Hydrating
Submit
Submit
Submit

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

The correct answer is List 2

  • Accelerated renewal and recovery
  • Diminishes lines and wrinkles, puffiness and dark circles
  • Lifts, firms and hydrates the skin around eyes and mouth so skin appears more plumped

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

The correct answer is List 2

  • Accelerated renewal and recovery
  • Diminishes lines and wrinkles, puffiness and dark circles
  • Lifts, firms and hydrates the skin around eyes and mouth so skin appears more plumped

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

1

Gently stretch skin at outer corner of eye with left index finger and thumb. Place flat side of applicator over stretched skin and glide up and down in quick strokes perpendicular to crow's feet, moving between outer corner of eye and the hairline, in and out. Repeat 3 times.

2

Place edge of flat side of the applicator under inner corner of brow and start pushing muscle up lifting brow. Move applicator along brow and finish at temple. Repeat 3 times.

3

Place the flat side of applicator at inner corner of brow. While lifting up, glide applicator along brow and finish at the hairline, repeat 3 times.

Repeat under eye starting at the inner corner of eye. Glide along under eye and end up to finish at the hairline, repeat 3 times.

4

Place the flat side of applicator at inner corner of brow. While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Repeat under eye starting at the inner corner of eye. Move in small circles under eye and end up to finish at the hairline. Repeat 3 times.

5

Roll under and around, following the contour of each eye area 2 times.

6

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto eye area using ring finger.

Move the Application Ritual steps for Eyes into the correct order

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto eye area using ring finger.

2

Roll under and around, following the contour of each eye area 2 times.

3

Place the flat side of applicator at inner corner of brow. While lifting up, glide applicator along brow and finish at the hairline, repeat 3 times.

Repeat under eye starting at the inner corner of eye. Glide along under eye and end up to finish at the hairline, repeat 3 times.

4

Place edge of flat side of the applicator under inner corner of brow and start pushing muscle up lifting brow. Move applicator along brow and finish at temple. Repeat 3 times.

5

Place the flat side of applicator at inner corner of brow. While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Repeat under eye starting at the inner corner of eye. Move in small circles under eye and end up to finish at the hairline. Repeat 3 times.

6

Gently stretch skin at outer corner of eye with left index finger and thumb. Place flat side of applicator over stretched skin and glide up and down in quick strokes perpendicular to crow's feet, moving between outer corner of eye and the hairline, in and out. Repeat 3 times.

Wrong answer!

This is the correct order for the Application Ritual steps for Eyes

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto eye area using ring finger.

2

Roll under and around, following the contour of each eye area 2 times.

3

Place the flat side of applicator at inner corner of brow. While lifting up, glide applicator along brow and finish at the hairline, repeat 3 times.

Repeat under eye starting at the inner corner of eye. Glide along under eye and end up to finish at the hairline, repeat 3 times.

4

Place edge of flat side of the applicator under inner corner of brow and start pushing muscle up lifting brow. Move applicator along brow and finish at temple. Repeat 3 times.

5

Place the flat side of applicator at inner corner of brow. While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

Repeat under eye starting at the inner corner of eye. Move in small circles under eye and end up to finish at the hairline. Repeat 3 times.

6

Gently stretch skin at outer corner of eye with left index finger and thumb. Place flat side of applicator over stretched skin and glide up and down in quick strokes perpendicular to crow's feet, moving between outer corner of eye and the hairline, in and out. Repeat 3 times.

Congratulations!

This is the correct order for the Application Ritual steps for Eyes

Genaissance de la Mer™ The Eye and Expression Cream

Enhanced Application Ritual for Expression Lines

1

Place the flat side of applicator at inner corner of brow.

While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

2

Place the flat side of applicator between inner brows and glide in and out in quick strokes perpendicular to frown lines, moving up towards hairline 3 times.

3

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto expression areas (forehead, upper lip, nasolabial folds) using ring finger and follow the sequence.

4

Place the flat side of applicators between inner brows. Gently glide applicators along frown lines and finish at hairline 3 times.

Move the Application Ritual steps for Expression Lines into the correct order

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto expression areas (forehead, upper lip, nasolabial folds) using ring finger and follow the sequence.

2

Place the flat side of applicators between inner brows. Gently glide applicators along frown lines and finish at hairline 3 times.

3

Place the flat side of applicator at inner corner of brow.

While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

4

Place the flat side of applicator between inner brows and glide in and out in quick strokes perpendicular to frown lines, moving up towards hairline 3 times.

Wrong answer!

This is the correct order for the Application Ritual steps for Expression Lines

Genaissance de la Mer™ The Eye and Expression Cream

Review Assesment

1

Option: Place applicator on ice (should be cold when used).

Apply 4 dots onto expression areas (forehead, upper lip, nasolabial folds) using ring finger and follow the sequence.

2

Place the flat side of applicators between inner brows. Gently glide applicators along frown lines and finish at hairline 3 times.

3

Place the flat side of applicator at inner corner of brow.

While lifting up, move the applicator in small circles along brow and finish at the hairline. Repeat 3 times.

4

Place the flat side of applicator between inner brows and glide in and out in quick strokes perpendicular to frown lines, moving up towards hairline 3 times.

Congratulations!

This is the correct order for the Application Ritual steps for Expression Lines

Genaissance de la Mer™

Family Demonstration on Hand

NOTE: You will be asked to perform the Eye and Expression Cream Enhanced Application during Seasonal School.
Come prepared knowing all Enhanced Application Techniques.

Genaissance de la Mer™

15 Minute Treatment on Face

Genaissance de la Mer™

The Genaissance Service — 15 Minute Treatment

  • Genaissance de la Mer
    The Infused Lotion
    Apply product

  • Genaissance de la Mer
    The Serum Essence
    Enhanced Application

  • Genaissance de la Mer
    The Eye and Expression Cream
    Enhanced Application

NOTE: You will be asked to perform the updated Genaissance Service treatment during Seasonal School.
Come prepared knowing all Enhanced Application Techniques.

Genaissance de la Mer™

The Demonstration Ritual

  • Share the story of La Mer and the Genaissance family

  • Introduce The Infused Lotion

    • Apply product on the hand - use descriptive language
    • Create a sensorial experience by asking them to feel and smell before looking at the difference in skin
  • Follow with The Serum Essence

    • Create a discovery moment with the serum box
    • Use descriptive language and show them the difference in skin
  • Follow with The Eye and Expression Cream

    • Introduce the tool and apply to hand
    • Use descriptive language and show them the difference in skin
  • Invite the client to experience on the Divine Discovery At-Counter Service

    • Ask the client to close their eyes and take a moment for themselves
    • Complete service on half of the face
    • Show client the difference
    • Teach the client while completing the other half of the face
  • Apply Skincolor de la Mer™

The Genaissance Family

Lifestyle Regimens

Curating memorable experiences is about personalization - one way you do this is by recommending a regimen based on your client's needs.

Ask purposeful questions to learn about their lifestyle and make thoughtful product recommendations that build their experience.

Review the following lifestyle regimens for opportunities to incorporate Genaissance de la Mer.

The Genaissance Family

Lifestyle Regimens


SHORTCUT

THE INFUSED LOTION

THE SERUM ESSENCE

THE EYE AND EXPRESSION CREAM

APPROPRIATE FORM OF MOISTURIZER

THE SOFT FLUID LONG WEAR FOUNDATION SPF 20

EVENING
RENEWAL

THE CLEANSING FOAM

THE TONIC

THE INFUSED LOTION

THE SERUM ESSENCE

THE LIFTING AND FIRMING MASK

THE EYE AND EXPRESSION CREAM

APPROPRIATE FORM OF MOISTURIZER

LUXURY
SPA RITUAL

THE CLEANSING OIL

THE CLEANSING MICELLAR WATER

THE TREATMENT LOTION

THE INFUSED LOTION

THE SERUM ESSENCE

THE HYDRATING FACIAL

THE EYE AND EXPRESSION CREAM

APPROPRIATE FORM OF MOISTURIZER

Skincolor de la Mer™

Skincolor de la Mer™

Advanced Techniques

This Fall, La Mer re-animates the entire Skincolor collection.
To support Skincolor de la Mer we will focus on the following:

  • Continue to elevate your skincare artistry by beginning the certification process during Seasonal School.

  • Elevate your artistry with elevated techniques for The Looks.

  • Launch The Sheer Pressed Powder to recruit new clients and invite existing clients to counter.

  • Launch daily events you can use at-counter to animate Skincolor and curate memorable experiences for your clients.

Skincolor Artistry

Clyde's Inspiration

Skincolor de la Mer™

The Hydrating Look — Tips and Techniques

Skincolor de la Mer™

The Lifting Look — Tips and Techniques

Skincolor de la Mer™

The Perfecting Look — Tips and Techniques

Skincolor de la Mer™

The Soothing Look — Tips and Techniques

Skincolor de la Mer™

The Revitalizing Look — Tips and Techniques

Skincolor de la Mer™ The Sheer Pressed Powder

Skincolor de la Mer™ The Sheer Pressed Powder

Key Information

Key
Message

A true La Mer paradox - lightweight, mattifying powder that keeps skin feeling fresh, hydrated and comfortable. Instantly blurs pores and fine lines for flawless translucence.

The Advantages

Immediately smoothes
and perfects skin, reducing
the look of fine lines and pores

Gives skin a beautiful healthy
matte finish while retaining its
natural glow

Controls oil throughout
the day while helping to
preserve skin's hydration

Skincolor de la Mer™ The Sheer Pressed Powder

Key Information

Available in 4 Shades

Translucent

Light

Medium

Medium-Deep

Skincolor de la Mer™ The Sheer Pressed Powder

Key Information

The Key Actives:

The Miracle Broth™

MoreHealthy Matte Hydration Blend

Lime Tea Concentrate

The Key Technology/Delivery System:

MoreLight Mastery Particles

Skincolor de la Mer™ The Sheer Pressed Powder

Key Information

Healthy Matte
Hydration Blend

A combination of hydrating ingredients are combined with a Raw Ocean Clay Complex to help maintain skin's natural moisture and keep skin feeling balanced and comfortable.

Skincolor de la Mer™ The Sheer Pressed Powder

Key Information

Light Mastery Particles

Made up of super-fine microspheres combined with flat plate particles. Super-fine microspheres reflect light at random to create a soft blurring effect. Flat plate particles help the product lay smoothly on skin.

Skincolor de la Mer™ The Sheer Pressed Powder

The Application

  • Use as desired during the day for touch ups
  • Can be dusted over The Soft Fluid Foundation SPF 20 for a soft-matte finish
  • Apply with sponge or with
    The Powder Brush




Skincolor de la Mer™ The Sheer Pressed Powder

Enhancing Expertise — Clyde's Tips & Tricks

Skincolor de la Mer™

The Soft Matte Finish — Update

Skincolor de la Mer™ The Sheer Pressed Powder

Review Assessment

Skincolor de la Mer™

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I am going on a ski trip next week and I want to keep a smooth, soft and plump look to my skin even with harsh elements. I like a natural look when I wear makeup.
What Look would you recommend?

  • A:The Revitalizing Look with a Glowing Radiance Finish
  • B:The Lifting Look with a Soft Matte Finish
  • C:The Hydrating Look with a Natural Beauty Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I am going on a ski trip next week and I want to keep a smooth, soft and plump look to my skin even with harsh elements. I like a natural look when I wear makeup.
What Look would you recommend?

The correct answer is C,
The Hydrating Look with a Natural Beauty Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I am going on a ski trip next week and I want to keep a smooth, soft and plump look to my skin even with harsh elements. I like a natural look when I wear makeup.
What Look would you recommend?

The correct answer is C,
The Hydrating Look with a Natural Beauty Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I have a formal event coming up where I will be in a lot of photos.
I want my skin to glow and look flawless with minimized pores.
What Look & Finish would you recommend?

  • A:The Lifting Look with a Glowing Radiance Finish
  • B:The Perfecting Look with a Glowing Radiance Finish
  • C:The Soothing Look with a Soft Matte Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I have a formal event coming up where I will be in a lot of photos.
I want my skin to glow and look flawless with minimized pores.
What Look & Finish would you recommend?

The correct answer is B,
The Perfecting Look with a Glowing Radiance Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I have a formal event coming up where I will be in a lot of photos.
I want my skin to glow and look flawless with minimized pores.
What Look & Finish would you recommend?

The correct answer is B,
The Perfecting Look with a Glowing Radiance Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I use skincare products regularly but don't normally wear skincolor.
I have a few events coming up and want to update the foundation that I use.
I feel best when my skin feels lifted and is dewy and glowing.
What Look & Finish would you recommend?

  • A:The Soothing Look with a Natural Beauty Finish
  • B:The Lifting Look with a Glowing Radiance Finish
  • C:The Lifting Look with a Soft Matte Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I use skincare products regularly but don't normally wear skincolor.
I have a few events coming up and want to update the foundation that I use.
I feel best when my skin feels lifted and is dewy and glowing.
What Look & Finish would you recommend?

The correct answer is B,
The Lifting Look with a Glowing Radiance Finish

Skincolor de la Mer™

Review Assessment

Review the client scenario and recommend Look and Finish based on client needs.

I use skincare products regularly but don't normally wear skincolor.
I have a few events coming up and want to update the foundation that I use.
I feel best when my skin feels lifted and is dewy and glowing.
What Look & Finish would you recommend?

The correct answer is B,
The Lifting Look with a Glowing Radiance Finish

Skincolor de la Mer™ The Sheer Pressed Powder

Review Assesment

Select the 3 correct advantages for The Sheer Pressed Powder from the lists below

LIST 1LIST 2LIST 3
  • Deeply hydrating and reparative; combats appearance of fine lines, wrinkles and pores
  • Gives skin a beautiful healthy matte finish while retaining its natural glow
  • Immediately smoothes and perfects skin, reducing the look of fine lines and pores
  • New Color Capsule Techology ensures healthy color and SPf sit on surface of skin while delivering key actives deep into skin surface
  • Controls oil throughout the day while helping to preserve skin's hydration
  • Deeply hydrating and reparative; combats appearance of fine lines, wrinkles and pores
  • Immediately smoothes and perfects skin, reducing the look of fine lines and pores
  • Gives skin a beautiful healthy matte finish while retaining its natural glow
  • Controls oil throughout the day while helping to preserve skin's hydration
Submit
Submit
Submit

Skincolor de la Mer™ The Sheer Pressed Powder

Review Assesment

The correct answer is List 3

  • Immediately smoothes and perfects skin, reducing the look of fine lines and pores
  • Gives skin a beautiful healthy matte finish while retaining its natural glow
  • Controls oil throughout the day while helping to preserve skin's hydration

Skincolor de la Mer™ The Sheer Pressed Powder

Review Assesment

The correct answer is List 3

  • Immediately smoothes and perfects skin, reducing the look of fine lines and pores
  • Gives skin a beautiful healthy matte finish while retaining its natural glow
  • Controls oil throughout the day while helping to preserve skin's hydration

The La Mer Service Connection

Do You See What They See?

Luxury clients have many options when it comes to buying cosmetic products. It is your mission as your client's Skincare Artist to provide a unique, personalized, one-to-one shopping experience each time they shop.

It is important for you to know all the digital and social media content we are creating and what your client sees when they browse online to provide a well-rounded experience.

Visit these communities often to see what is being communicated to our clients:

The La Mer Service Connection

Are you ready to take the Review Assessment?

You will have one chance to complete the Assessment.
Once you begin, you must complete every question.

The La Mer Service Connection

Review Assessment

Click the link to watch The Regenerating Serum how to video and answer the following question.

Think about the last client you recommended The Regenerating Serum to. How could you create a memorable experience and continue the conversation after they leave?

  • A:Demonstrate the application ritual and provide teaching moments
  • B:Email a thank you to the client
  • C:Review the application ritual in the email to ensure they are comfortable applying at home
  • D:All of the above

The La Mer Service Connection

Review Assessment

Click the link to watch The Regenerating Serum how to video and answer the following question.

Think about the last client you recommended The Regenerating Serum to. How could you create a memorable experience and continue the conversation after they leave?

The correct answer is D,
All of the above

The La Mer Service Connection

Review Assessment

Click the link to watch The Regenerating Serum how to video and answer the following question.

Think about the last client you recommended The Regenerating Serum to. How could you create a memorable experience and continue the conversation after they leave?

The correct answer is D,
All of the above

Fall 2017 Programs

Fall 2017 Seasonal School

Preparation

This Fall for Seasonal School we ask that you come prepared with the below information in order to participate in various activities.

Personal Sales Goals

Check list as each item is collected.

  • Goal Last Month
  • Actual Sales Last Month
  • # of Clients Sold to Last Month
  • Goal This Month
  • $ Needed to Reach Goal This Month
  • Weeks Remaining till end of Month
  • Your AUS (Average Unit Sale) (if not available, use the store's Average AUS)

Top Client

  • Think of one of your best clients that you have built a relationship with.
    Come to school prepared with their name, address/email address (if available).

LA MER

FALL 2017
SEASONAL SCHOOL

PRE-WORK MODULE